Perhaps it’s their perfect blonde locks, laidback sense of happiness, or maybe there’s just something in the water, but the the young women and men of Stockholm offered me continual street style inspiration. With their normcore cool, and clean simplicity, Scandi’s fashion matches much of the rest of their lifestyle; being simple, minimalist and practical.
Something similar to the description above is something I strive for, so basic primary colours and cool squished sunglasses were a good place to start. This outfit was captured in Brunnsviken Garden which is also worth a visit and en route to a popular bathing spot.
Skirt: Zara, Top: Zara, Sunglasses: Urban Outfitters, Trainers: Nike